Use Your Senses!

The article in Harvard Business Review titled: “Please Touch the Merchandise” shared compelling research and conclusions about the role of touch in sales, notably: “Consumers use their hands to connect with brands.” Also: “Touch can also create symbolic connections between people and products.” What connections are you making with your clients? What tactile message are you [...]

By |2020-05-08T19:06:54-05:00March 25th, 2019|capabilities, News|Comments Off on Use Your Senses!

Digital Die-cutting – What Does That Even Mean?

Among the exciting new technologies recently acquired by Barnhart Press, digital die-cutting capability is among the most impressive! What does digital die-cutting even mean? First, a file goes from your imagination, via an electronic file, directly to the press.  The first step on the machine is create a DART, which is 3D printed just after [...]

By |2020-05-09T10:47:50-05:00February 11th, 2019|capabilities, News|Comments Off on Digital Die-cutting – What Does That Even Mean?

Digital Print Inkjet Technology Advantages

InkJet Advantages While at lunch during a conference of the National Print Owners Association, I sat among other owners and we enjoyed print-small-talk. While sharing details about our shops, my eyes lit up as I detailed the new technology on our floor. With a giddy smile, I looked around and said, “I’m sorry. My print-geek [...]

By |2020-05-09T11:00:20-05:00August 18th, 2018|capabilities, News|Comments Off on Digital Print Inkjet Technology Advantages

Spotlight – Sandra Barnhart

Print and Promo Magazine is featuring Women in Print this month and we thought, what a good idea! So today we’d like you to meet some of the women that make up our print team at Barnhart Press.   We have a proud tradition of women in print in production, prepress, sales, accounting, and customer [...]

By |2020-05-09T11:01:44-05:00May 29th, 2018|News|Comments Off on Spotlight – Sandra Barnhart